COMM 2803 – Applied Visual Communication for Public Relations
(3 credits) 3 hours lecture
COMM 2803 is a survey of major issues, techniques, and strategies in visual communications. Principles of graphic communication, design and layout will be applied to the production of a variety of print-based media including newspapers, newsletters, reports, manuals and brochures, using current computer-based page-layout and graphics programs. Typography and the uses of paper as they affect the options for printing processes will be examined and applied.
Prerequisite: Consent of the department.